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  2. TRAINING & DEVELOPMENT
  3. Workshops
  4. Workshop on "Case Teaching and Case Writing"

Workshop on "Case Teaching and Case Writing"

Workshop
 Registration Closed
Date: 2019-03-07 00:00 - 2019-03-08 00:00

Workshop - “Case Teaching and Case Writing” 

Purpose:
If ever business schools have agreed on one thing, it is that the case method is the best pedagogical methodology to impart management learning and skills to the MBAs. The success of Harvard Business School and INSEAD, amongst others, bears testimony to this observation. The feedback of MBAs bears further testimony. This 2-day workshop has been carefully designed by NBEAC to equip business school faculty members, especially those who teach the MBAs, with the necessary skills to both teach a case effectively and to write new cases with ease. Faculty members of business schools are encouraged to send one case written by them to NBEAC by 25th of February so that their cases can be discussed and collective feedback be given to them during the workshop.

Course Contents:
  1. What is a Case?
  2. Why should one “teach” a case?
  3. How should one “teach” a case?
  4. How to write a good Case?
  5. Collective feedback by the participants on cases written by them

Learning Outcomes:

The participants will develop an understanding of the followings by the end of this workshop:

  1. Faculty members will become more comfortable with “teaching” a case.
  2. Faculty members will be encouraged to write cases with both analytical and decisional focus.
  3. Faculty members will be in a position to influence both their own schools and the higher education authorities to begin to ponder on how to improve MBA programs through the case method

Who Should Attend:

The workshop is designed for:

  1. Faculty members of Business Schools who want to teach and write cases.
  2. Deans and Directors who are ambivalent about the case method.
  3. Any senior business executive who wishes to solve his business problems by first turning it into a case

Consultants:

Dr. Aamir Khan
Associate Professor, Lahore School of Economics (Formerly University Lecturer, Cranfield UK)

Transfers, Refunds & Replacement:
  1. Replacement
    Replacement of participant from same business school is possible. However, 10% addition in the registration fee will be charged to participant in case of replacement .
  2. Transfer
    It is possible to transfer deposited fee to any open registration of upcoming workshop within 3 months. In case the participant or sponsoring business school fails to claim the fee within 3 months, the deposited fee will be forfeited.
  3. Cancellation
    In case of cancellation, half fee will be refunded, to cover the administrative costs. If a participant would like to cancel their name from a workshop they are required to notify in writing and should also call for confirmation.

Notes:
  1. Workshop/Seminar Registration Fee: 40,000 /-PKR.
  2. In case of replacements, transfer and refund, participant should officially notify via email/letter to NBEAC 10 working days prior to the workshop. After that NBEAC will not entertain any claims and changes.
  3. NBEAC may cancel or postpone a workshop/program due to insufficient registration or unforeseen** circumstances. In this case, NBEAC will refund registration fee but will not be responsible for any other related expenses including cancellation charges by airline and travel agencies.
  4. In case of postponement, the fee may be transferred to the rescheduled offering of that workshop or any other workshop as an alternate to refund. The NBEAC reserves the right to make changes in its program policies and fees at any time.

** If unforeseen circumstances occurs during the workshop and one day before the scheduled workshop, NBEAC will not refund the registration fee.
NBEAC Training & Development Wing (TDW) organized a two day workshop on “Case teaching & Case writing” on 7th – 8th March, 2019 at Lahore School of Economics, Lahore, which was a success story. The main aim was to cater the need for Case teaching and Case Writing in today’s world to evolve from traditional setup to the more practical and experienced approved techniques so that in order to deal with real life situations which enhances one’s ability to make accurate and timely decisions. Every participant of the workshop presented their own cases which were being written by them and they were being reviewed by all of them and a detailed discussion was done on each other’s cases about how they can apply them and make their cases more practical. During the workshop, it was being emphasized that the topic, or theme, or subject of the Workshop was neither Case Teaching nor Case Writing but Case Teaching and Case Writing – the important thing is the link between the two. Major point throughout the Workshop was: Cases are written to be taught.
The workshop was led by our esteemed Consultant: Dr. Aamir Khan from Lahore School of Economics. The consultant gave a deep understanding about how to select a topic/theme for a case, what is a Good Case? , Why are you writing this case? , How to write a case. Different techniques were being discussed by Dr. Aamir in order to write a good case.
Two very interesting cases were being discussed. Case 1 was about Elon Musk’s Tweet and Case 2 was about Mirza Nadeem. Each participant was told to read those cases and a small quiz was being taken by the consultant from the participants to check their level of understanding of the cases.
Ending Remarks by Dr. Aamir to the participants was to teach as many cases as you can and as much as you can over a few years to get the hang of it. Once you are very comfortable teaching these two or many others only then will you understand why you are comfortable teaching some cases and not others. Then you will begin to write well. A good case I mean.
The Workshop was being attended by 38 participants from different institutes across Pakistan and in the end certificates were being distributed among the participants by Dr. Aamir Khan.
Upload after workshop.

 

 

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About NBEAC

NBEAC has three main functions: accreditation, training and networking. In its accreditation function, it develops and implements standards to improve the quality of business education in Pakistan. In its training function, it provides opportunities to faculty and managers to learn about quality standards and related matters. In its networking function, it provides a forum for business education professionals to learn from each other through conferences and seminars.

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